What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated over $28 million to the ASPCA and through Subaru Loves Pets has helped support the rescue, transport, adoption and well-being of over 230,000 animals across the country. 


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Since 2018, Subaru has partnered with TerraCycle.  Participating Subaru retailers collect hard-to-recycle trash that was headed to local landfills. We collect approximately 2 tons of this hard-to-recycle trash monthly, which will be converted to furnishings and other usable items and donated locally.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Since 2015 Subaru, in partnership with the American Association for the Advancement Science, donated over 277,600 award-winning science books.  In addition, through our partnerships with Staples and Adoptaclassroom.org we supported teachers and students with donations of S400,000 in gift cards and school supplies. 


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks. 


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Since 2016, Subaru and its retailers have partnered with the Leukemia & Lymphoma Society (LLS) to donate over 167,000 blankets and 21,500 arts & crafts kits and reached nearly 150,000 patients in more than 780 hospitals nationwide. 

 Subaru Love Promise Heart

Love Promise Stories from Rairdon's Subaru of Auburn

Subaru and Rairdon's Subaru of Auburn believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Sackcloth & Ashes  –  Bradley G

Hello! Writing to tell you about my stellar experiance with Rairdon's Subaru of Auburn, WA. My salesman, James, was absolutely amazing. From soup to nuts, he showed me the different models available, test drove, and demonstrated all the features I had purchased. After 250 miles in my 2019 Crosstrek I am absolutely smitten. So glad I joined the Subaru family and I think you may just have made a customer for life. (Got to say thank you for still making a manual transmission, premium model, these days so many manufacturers are shying away from mans) I've purchased four brand new vehicles in my life and James by far stands out as a stellar salesperson. Not just because of his candor and friendliness, but he seemed to actually care about getting me into the proper vehicle, not just "doing his job". After the purchase, I was given a Sackcloth & Ashes blanket and box. Apparently this dealership gives new buyers a sweet throw and also donates one to the nearby homeless shelter. You are asked to fill the blanket box with donations and return it to pay it forward. Subaru showing love once again... I can't really express how grateful I am to have had James as my Salesman and Subaru as a product, but thank you! Long live the manual transmissions!

Rairdon’s Subaru Loves to Care for Cancer Patients  –  Katie J

On June 28, 2019, Rairdon’s Subaru partnered with the Leukemia & Lymphoma Society to bring comfort to cancer patients fighting for their lives. General Manager, Mike Burgess and wife Amanda and their adorable, 18 month old son Declan arrived at the Highline Cancer Center with 80 warm, comfortable blankets and 50 arts and crafts kits. Amanda and Declan are both Subaru Loves to Care Ambassadors because of family members who have been affected by these diseases. They had the opportunity to meet with Patricia and Serenity, two patients who were receiving treatment and precious Declan gave them a blanket and arts and crafts kit. He made everyone smile who was in attendance and the Highline Cancer Center is so thankful for this wonderful donation. Thank you for helping LLS further our mission of ending blood cancer and improving the quality of life of patients and their families.

Caring for south King County cancer patients  –  Katie J

On July 13th, Rairdon’s Subaru of Auburn partnered with the Leukemia & Lymphoma Society to delivery blankets and arts and crafts kits to cancer patients and kids experiencing cancer at the Highline Cancer Center. Patients will receive a beautiful blanket and hand-written message of hope from customers at Rairdon’s Subaru. The Leukemia & Lymphoma Society exists to find cures for cancer and improve the quality of life of cancer patients and their families and Subaru helps LLS by donating critical research dollars. Thank you again for your care and compassion for the patients at Highline Cancer Center; and for helping the Leukemia & Lymphoma Society fund local life-saving research to beat cancer and provide programs and services for patients in south King County and beyond.