Rairdon’s Subaru of Auburn is proud to announce that the most recently designed Subaru models currently on sale, the all-new 2024 Impreza compact hatch and Crosstrek crossover, both received a 2023 TOP SAFETY PICK award by the Insurance Institute for Highway Safety (IIHS). The Impreza additionally received a TOP SAFETY PICK + award, which is…
In the fiercely competitive automotive landscape, brand loyalty is the holy grail, and at Rairdon Subaru of Auburn, we are ecstatic to share the news: Subaru has reclaimed its throne. After a brief hiatus, Subaru has once again emerged as the leader in brand loyalty, according to J.D. Power’s recent study. In a race that…
It’s no secret how dedicated Subaru is to their impact on more than just the automotive industry. While they’ve steadily become one of the most popular brands on the market over the past several decades, they’ve also shown their commitment to corporate citizenship. As a result, they’ve had quite the social impact through the years,…
Recently here on the blog we talked about how Subaru is More than a Car Company because it is constantly trying to make a positive impact on the world in many different ways. It was recognized by Forbes for its social impact, but to give you a solid example of the type of social impact…
The Subaru brand has its hands in all sorts of cookie jars beyond just the automobiles it produces. The company on a larger scale wants to make a positive change not just in the industry, but in society and on the earth as well. Events like Subaru Shares the Love and Subaru Loves the Earth…
Kelley Blue Book is one of the most reputable and respected resources for shoppers in the automotive industry. The organization provides all sorts of data, information and public opinions on vehicles, brands and all manner of things, in all different kinds of categories. For example, KBB.com recently released its annual 5-Year Cost to Own Awards…
Typically when we’re looking at something the IIHS has released, it’s the crashworthiness ratings the organization hands out after putting vehicles through a battery of safety tests. Subaru received plenty of great scores on those tests this year, but now the Insurance Institute for Highway Safety has released a new set of awards, this time…
Each year, Consumer Reports asks its users which vehicles they love owning the most, and Subaru earned two spots on this year’s list. Out of five compact and subcompact SUVs, drivers stated they were most satisfied with the 2023 Forester and 2023 Crosstrek. Both models landed at the top of the last, and we aren’t…
There are so many reasons to love Subaru, and their residual value is just one. In fact, Subaru has been recognized for their vehicles’ resale value by the Canadian Black Book. The 2023 awards saw four models on the list, with one earning top honors in its category. It comes as no surprise, either; Subaru…
